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Step 1: Creating a Marketing Plan

We will create a marketing plan for your home that will help distinguish it in your local marketplace and attract buyers to your property. This includes advertising in the newspaper, posting your listing on the Internet, holding an open house and more. We customize a marketing plan to create a personalized selling program for our clients to sell a property at the highest price possible in the shortest time.

Step 2: Setting The Price

A key part of the marketing plan is setting the list price. If a home is priced to low, it may cost you money. If a home is priced too high, potential buyers may be scared away. To determine the best asking price, we will review the cost of recently sold homes, evaluate the competition and study marketplace trends. We are trained to use this information to help you reach the right asking price. It is also helpful to discuss other terms and conditions, such as timing and items that can be included with the sale of the home. Both of these can make your home more attractive to potential buyers.

Step 3: Preparing Your Home For Sale

Now it's time to get your home ready for the spotlight. Taking some time out to present your home in its best possible light can provide a big advantage when we show your home to a prospective Buyer. Start with a good cleaning, then eliminate any clutter, get rid of excess furniture, add a fresh coat of paint and tidy up the yard. Talk to us about tips that can help boost a home's curb appeal and impress potential buyers once they're in the door.

Step 4: Showing Your Home

Nobody knows your home as well as you do. But your estate agents knows the buyer's needs and wants, keep a low profile while your agent is showing your property, you wouldn't want the prospects to feel that you're desperate to sell your home.
In the daytime, let the sun shine in. Pull back your curtains and drapes to reflect a a bright and cheery home. Lighten up the excitment at night by turning on all your lights ( both inside and outside ) when showing your home in the evening.
Dogs and cats are great companions, but not when you are showing your home. Keep them outside, put them on a leash or at least out of the way.
The down line is that prospects wants to view your home with minimum distraction. Keep the volume of your TV and stereo down. Make them feel welcome and comfortable.

Step 5: Making The Deal

A buyer has made an offer - now it is time to negotiate. The dilemma facing all sellers is whether to accept that offer. We will help you negotiate an acceptable price, terms and conditions and at the same time ensure the eligibility of the buyer, completion period, and your legal obligations. Once you have accepted an offer, help keep the deal together by meeting deadlines and criteria.
It is the sellers obligation to hand over the property upon legal completion or at any pre-agreed date. In the case of a HDB flat, vacant posession is a requirement.